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Social Media for Beginners: Creating a Facebook business page

02/09/2017

It is 2017. My how time has flown! In today’s day and age, digital content is no longer a luxury, but a necessity. 95% of people ranging from 18-34 years old are following brands on social media (Via Dreamgrow: 21 Social Media Marketing Statistics You Need to Know in 2017). That means that people are now CHOOSING who they want to see advertisements from. Because of this, your digital content needs to not only share your brand but be enticing enough to gain new followers. Whether a local business or a global one, your customers live in the now and their urgency needs to be met if you plan to grow.

Social Media Team

For many business owners, hiring a dedicated Social Media team isn’t financially feasible. For 2017, Alexandria Professional has decided to start a blog series dedicated to helping you create and grow your digital presence. Those of you looking to grow your business and expand your reach can utilize AP’s content! 

Create a digital presence

First thing’s first, create a business page. It’s one of the most effective ways to interact with your customer base. It also has the added benefit of keeping people off of your personal page! Creating a business page allows you access to analytics, as well. Having access to digital analytics allows you to see who your content is reaching and which content your customer base is most receptive to.

For the first part of this series, we are focusing on Facebook. Watch below to learn how to create a business page for the most effective interaction with your customer base.




Have a social media question to ask the AP Corporate team? Leave a message below and make sure to follow us on facebook for even more digital content to share with your followers!

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